Lover of reading, writing, running, -ing endings, and pasta
Webpage Copy
As part of our 2019 rebranding effort, I worked with the web and creative design team to rework many of Rocket Software’s top pages, including the About Us.Rocket Software has always been involved in their community, but hadn’t quite found ways to talk about those projects before this Community page. During the 2019 rebrand of Rocket Software, the brand-level strategy shifted to better focus on the tangible successes of Rocket customers, rather than the business problems Rocket solved for them. These various industry sector pages highlighted the real impacts Rocket customers have in the world.
Bethany Rock 